What the client wanted
It’s always a privilege to be asked to be a creative partner at the AV Awards, let alone being called back after the runaway success of our appearance at the 2018 show. Then, we projection mapped onto an enormous cake and now, we were tasked with bringing the futuristic theme of the AV Awards 2019 from concept to dazzling reality.
Everything this year was bigger and bolder, and the content had to reflect that. A new venue, the vast Evolution London in Battersea, needed an introduction suited to its dramatic space.
The theme of ‘The Future is AV’ meant big visuals, giant logos and dramatic shapes, all requiring that Motion Mapping touch of magic to create an exceptional immersive experience.