Walking down the street, we rarely take the time to stop and admire the buildings around us. That is unless that building is lit up with fantastic and bespoke animation. Whether you’re trying to make an event like your wedding unforgettable or you’d like to raise your brand awareness with a spectacular marketing stunt – projection mapping onto buildings is a new and eye-catching way to create an outstanding WOW.
The Benefits of Building Projections
As simple as a building projection sounds, they can be complete showstoppers that turn a normal event into something spectacular that your guests will be talking about for years to come. Here are just a few of the other advantages a building projection could bring you.
Cool Marketing Opportunities
If you’re a company or a charity who would like your message to be both memorable and reach a wide audience, then a building projection is extremely effective. For, as well as those at your event or who see your marketing campaign in person, it’s extremely likely that people will photograph your projection and share it across social media. You may even attract some local press coverage.
Take Help for Heroes, this British armed forces’ charity. Here the clock counted down the average four years it takes a veteran to seek health for mental health problems. The clock received a lot of press and helped reduce the stigma of mental health.
Sometimes you just want your event to stand out. Whether it’s a wedding or a birthday party – which many of your guests will attend numerous times a year – you want your special occasion to stand out above all the rest. Which is where projection mapping comes in, as this magical addition to your big day will be remembered and talked about years into the future.
Just take a look at the video we created for one couple’s big day, where the projection captured memories of San Diego (where the groom proposed) as well as romantic imagery like fireworks.
Your only limit is your imagination
Perhaps the best advantage of projection mapping is that the only limit is your imagination. Whatever you want for your animation or video is totally up to you. Whether you work with us to create your bespoke animation or outsource and bring the content to us, we’ll ensure that your finalised video will look spectacular on your chosen venue.
Take it indoors!
With unpredictable weather, it makes sense that you might not want your projection outdoors – especially at a wedding or party. Well, with us, projection mapping is completely versatile, meaning we can project your visuals on a feature wall indoors too.
Events for Building Projections
A building projection can be ideal for any event; however, these are some of our favourites.
- Charity events
- Product launches
- Awards shows
- Corporate events
- Marketing events
or get in touch to have a chat about how we can WOW your audience!