SHAKE SHACK (OXFORD STREET)
Motion Mapping created a building projection to announce the opening of the Oxford Street branch of Shake Shack.
To announce the opening of Shake Shack’s Oxford Street branch in London, we put the news onto the building in a bold out of home projection that people could see from the street. This is a short cut of it running.
Oxford Street is one of the busiest shopping streets in Europe, so an opening there has a lot of noise to get above. Our building projection page shows more launches.